Glossary of website terms

If you have invested in a website or are considering investing in a website you will find it helpful to learn some of the familiar terms used in relation to websites and search engine marketing (SEM).

Bounce rate

Bounce rate is a term used to describe the percentage of visitors to your site who only visit the page they first land on and do not visit any other pages on your website.

You can find more information about the term bounce rate in Wikipedia.