Slice Creative
Key words and key phrases play an important role in whether your website will be found easily or not by your target market. There are many places that they can be applied to help your site rank well including headlines, copy and image titles. The challenge is in figuring out what key words and/or key […]
A consistent brand or visual identity is a strong and powerful marketing tool and your logo is the foundation of the rest of your businesses visual identity. It is the element that links all your marketing material together and basically ‘is your business’ from a visual identity point of view.
A positioning statement is a short sentence or statement that helps people understand what you do and conveys the benefits they will get from using your products or services. It usually accompanies most of your marketing material. It is strongly suggested that you develop a positioning statement for your business. We can help you with […]
You invest time, effort and money into building a brand – make sure you protect your investment by trademarking it. At the very least trademark your logo and before you decide on a name spend some time looking into whether your name and brand is unique. The legal requirements and costs vary from country to […]
What you see isn’t always what you are going to get when it comes to printing. We have written this article in the hope that it will help you to understand what can and can’t be achieved when it comes to colour on a printed item and on a computer screen.
Thinking about designing your logo and brand material yourself? Talk to us about what